Required documentation

Documentation for description

  • Press kit, product description, explanation of features, highlighting benefits such as energy efficiency, eco-friendliness and other such.
  • Other documents on the basis of which the description can be created.

The product card must meet our internal rules.
We reserve the right not to create a product card due to failure to meet the requirements.        

Note: No order will be accepted without delivery of supporting documents.

Documentation for the creation of a brand

  • Brand logo
  • Banner
  • Brand description

What documents we need for the establishment can be found in the brand section.

Images for product creation (gallery)

  • Resolution of at least 425 x 440 px (it is always necessary to keep at least one dimension)
  • JPEG or PNG format
  • Number of ideally 3+
  • White background
  • Without watermark
  • Without manufacturer’s logo
  • Without advertising signs and graphics
  • No large white frames around the displayed product
  • The image must show the product

Images for rich description

  • Resolution of at least 425 x 440 px
  • JPEG or PNG format
  • Number of ideally 5+
  • Without watermark
  • Without manufacturer’s logo
  • Without advertising signs and graphics
  • No large white frames around the displayed product
  • The image must show the product or its function

Processed rich description

  • Informative and factual text that describes the product without marketing phrases
  • The text must be up-to-date in the future – terms such as: new, best, high-end, etc. are not used.
  • Images must depict the product or be related to the product
  • Correct characters (e.g. × instead of the letter x)

Required structure of rich texts:

  • Introductory paragraph (the first 2 sentences appear in the product’s perex)
  • Key Features – 3 to 6 top product features
  • Main title – product name + e.g. adjective
  • General paragraph – Adding information, not repeating information from the introductory paragraph
  • Optional full-width image – optional
  • Optional number of paragraphs with images and headings – images are placed to the left or right of the paragraph and do not always have to be, they can be skipped in the paragraph
  • Optional video at the end – can be a youtube link at the end of the text (only official videos)

Full technical specifications of the product

  • All technical product parameters
  • Delivery in the form of a spreadsheet

Examples of images that do not meet the technical specifications

Bad – redundant borders and grey background

Example of an image that does not meet the technical specifications

Wrong – redundant white borders

Example of an image that does not meet the technical specifications

Wrong – logo and graphic elements

Example of an image that does not meet the technical specifications

Wrong – graphic elements


Example of an image that does not meet the technical specifications

Wrong – the picture does not match the product offered


Example of an image that does not meet the technical specifications

Wrong – poor quality image

Example of an image that does not meet the technical specifications

Examples of images that meet the technical specifications

Example of an image that meets the technical specifications

Example of an image that meets the technical specifications

Need more help?

If you are still unsure, please contact our consultants.